LinkedIn is arguably the best platform for professional networking for everyone, including individuals, entrepreneurs, businesses, etc., as the platform can provide immense career growth opportunities.
Important LinkedIn statistics to understand the importance of this platform.
• LinkedIn is arguably the largest professional social media network, with over 875 million members.
• In addition to the above, 3 individuals join the social media platform every second.
• LinkedIn has been chosen as the most trusted social network for three consecutive years by Business Insider.
• The social network has users in above 200 countries and regions globally.
• About 40% of users access the platform daily, which clocks up above 1 billion interactions monthly.
• About 50 million people use LinkedIn for job search and about 6 people get hired from LinkedIn every minute.
• The social platform contains about 39 thousand listed skills.
Benefits of LinkedIn for Professionals
LinkedIn is an impressive social network. Anyone can leverage LinkedIn for personal and professional growth by taking the time to understand it. From looking for a new job opportunity to developing a personal brand, LinkedIn presence is imperative to be a complete professional in any industry.
Here are multiple benefits to creating a new or dust-off your long-forgotten account on LinkedIn.
1. Tap into the powerful job board on LinkedIn.
Even though there are plentiful reasons to be on LinkedIn, we’ll start at square one. Individuals use LinkedIn for job searches. LinkedIn has a robust job board that allows skilled people to search and apply for jobs.
About 58 million businesses are listed on LinkedIn. It makes the platform an invaluable source for job seekers, recruiters, and employers.
• You can set job alerts per your skills, experience and career interest.
• The platform isn’t only suitable for learning about new job openings, you can also use LinkedIn to research the company before applying for a job and apply for a job as well.
About 6 people get hired through LinkedIn every minute.
2. Build and maintain your brand.
Rather than merely using LinkedIn as a lurker or CV, you can develop a strong personal brand on LinkedIn. Building a personal brand will help you stand out in the industry.
LinkedIn is the simplest way to put your name or your company name on a professional’s map. Create a profile emphasizing your strength and showcase your personality. When people visit your profile, they must develop a strong understanding of what you can bring to the table. It will ultimately increase your personal and professional growth chances dramatically.
3. Use LinkedIn as a great social company to network.
Networking is key for everyone. Whether you are a business owner, entrepreneur, or individual seeking career growth, we can’t emphasize enough on networking. Fortunately LinkedIn is a vital social platform to rely on for personal and professional network growth.
The platform can let you foster meaningful connections by connecting with the folks in your industry and seek better growth opportunities.
4. Establish yourself as a thought leader.
LinkedIn can also provide an amazing opportunity to establish yourself as a thought leader or knowledgeable professional. You can leverage sharing industry-related insights and articles to establish your presence as an active professional.
Take advantage of recommendations and endorsements to validate that perception. It will let you demonstrate that other professionals in the industry consider you a knowledgeable and skilled expert. You can even benefit by attracting new business opportunities or hires through this.
5. Stay up to date with industry changes.
LinkedIn offers a great way to stay updated with the latest industry changes. You can keep yourself up-to-date on different industry aspects, including updates on a colleague or client, company takeovers, market news, Industry-specific news, and more. Staying updated with the latest affairs will let you attract better business opportunities easily.
6. Find new talent
LinkedIn is the best way to outsource your business’s top talent and new hires.
The platform makes it simpler for entrepreneurs and businesses to connect with potential employees and recruiters. About 57% of job seekers are on the platform for new job opportunities.
Therefore, the platform provides great potential for hiring top new talent to benefit your business. LinkedIn can also help entrepreneurs to do so while mounting their professional network.
There is no better place to connect with a huge talent pool and professionals than LinkedIn.
Contact us to get the help you need to grow on LinkedIn
Do you want some help incorporating LinkedIn into your marketing plan more efficiently? We can provide LinkedIn consultation and help you grow your personal and business brands. Connect with us to see how our professionals can help you grow on LinkedIn.
Hina Mirza
PR Specialist